Links for 2007-10-30 [del.icio.us]
[tags]del.icio.us[/tags]
Proves me wrong: Apple and User-Generated-Advertising
Though I always considered user-generated-advertising as a rather desperate attempt to apply the user-generated-content-mechanism to marketing, Apple and TBWA\Chiat\Day will air a tv-spot that started off as a student project in the U.K. It shows that collaboration between users and companies works as long as it is a controlled process. I think that the idea behind the Citizendium project reflects this notion: In an attempt to further improve the sometimes shallow and incorrect content of Wikipedia they are trying to excert some control over amateur collaboration. By introducing expert supervision they establish a controlling instance and quality management.
I think that the same principle applies to the Apple case: User generated advertising is not about solely putting the consumer in charge, but rather about collaborating with him so that both - the company’s and the user’s knowledge background and abilities - complement one another.
FFFFound.com
?¢‚Ǩ¬¶ is a rather cool image bookmarking service. Just like del.icio.us is for ordinary bookmarks ffffound.com lets you share images that are linked from other places on the internet. As they are still in private beta registering is only by invation for the moment but I’m really looking forward for them opening up for the anxious public.
Right now the service only presents a limited but nevertheless impressive collection of pictures, that are perfect for the occasional metaphorical comic relief in presentations. I hope they can keep up the quality of bookmarked images: So far it’s mainly due to the fact that only a few selected people are allowd to post such as the folks from eBoy or Russell Davies.
Hafenstadt: Silkscreen Designs for Shirt-Collection
Those were actually presented at “Bread Butter” fashion fair 2004 in Berlin. The prints were really not that hot and consequently nothing went into production. I guess we were about 5 years late with all that Asian cuteness trend.

Homepage for “Schattenkante Movies”
A flash website I’ve done for some friends of mine who study movie production and direction here in Berlin. They mainly used the design to present their second year movie project. I don’t really if they uploaded the clips on youtube or some other video hoster. For the time being check out their website on www.schattenkante.de.



Homepage design for BENCH
Axel Springer Digital TV: Flash Brochure for Advertising Conference
Links for 2007-10-19 [del.icio.us]
[tags]del.icio.us[/tags]
[tags]del.icio.us[/tags]
[tags]del.icio.us[/tags]
[tags]del.icio.us[/tags]
A vision of students today
A statement about the status quo of education at universities: What if studying meant collaboration? How can networking be applied to communicating knowledge and skills? What would be the education model for the next hundred years? A very timely statement on education and a fascinating visual presentation of the involved problems. Thumbs up!
Created by Michael Wesch in collaboration with 200 students at Kansas State University.
Links for 2007-10-18 [del.icio.us]
[tags]del.icio.us[/tags]









